A deep-dive strategy session that results in three fully developed audience avatars. These avatars serve as the foundation for crafting tailored value ladders, product pathways, and messaging that speaks directly to your ideal clients. Includes up to 4 hours of guided strategy and documentation.

How it helps:

• Clarifies who you’re speaking to and what they need most

• Identifies audience-specific gaps and opportunities in your market

• Helps you build aligned offers and marketing messages

• Simplifies future content, funnel, and product decisions